How to attract top tech talent

Hiring in the tech space has become more strategic than ever. With significant talent shortages across the industry, the candidate experience plays a crucial role in whether top professionals decide to join your company. Every touchpoint, from the first application to the final interview, is an opportunity to make a lasting impression. A disjointed or impersonal process can quickly turn candidates away. By prioritising transparency, efficiency, and a smooth, tech-enabled application journey, you can position your business as an employer of choice.

Here’s how to refine your talent acquisition strategies:

1. Put candidate experience first

From the very first touchpoint, applicants are assessing not just the role, but how they're treated throughout the process. Delayed feedback, unclear expectations, or inconsistent communication can quickly turn highly skilled professionals away. A well-managed, respectful process shows your company values people, not just positions. To improve the candidate experience in tech hiring, focus on transparency, regular updates, and a smooth, tech-enabled application process. 

2. Focus on employer branding

Your reputation is part of your recruitment toolkit. Hard-to-find candidates want more than a salary – they’re looking for mission, impact, and alignment. Building a strong employer brand means clearly communicating your values, culture, and employee experience. That includes how you support learning and development, how you prioritise wellbeing, and how you celebrate team success. Share stories from your people, highlight achievements on your platforms, and be open about your goals. 

3. Adopt personalised recruitment strategies

People are more likely to respond to tailored, thoughtful engagement. Instead of using a one-size-fits-all approach, take the time to understand what drives each prospective employee, whether it is career advancement, technical challenges, flexibility, or team culture. Tailor your outreach accordingly through personalised job descriptions that speak to their motivations, custom messaging on platforms like LinkedIn that reference their specific skills or experiences, or by highlighting aspects of your company that align with their goals. Use these insights to craft conversations that directly address their needs. Working with a recruitment agency can also help by providing expertise in identifying the unique motivations of potential hires and tailoring outreach accordingly. This is especially powerful when sourcing passive candidates who may not be actively applying but are open to the right offer. Personalisation demonstrates you've done your homework – and that makes all the difference.

4. Leverage AI for efficiency

Technology continues to play a role in how companies attract, assess, and hire talent. AI in recruitment helps automate repetitive tasks like CV screening and initial outreach, making the process faster and more efficient. More advanced tools can also predict candidate fit, detect soft skills, or highlight potential gaps. However, the most effective teams use AI to enhance, not replace, the human side of hiring. Combine data-driven insights with real conversations and judgment calls. That balance ensures a smoother process for both sides and better long-term staffing outcomes. It also helps avoid overly impersonal experiences that can arise when technology is used without consideration for the human element.

5. Stay ahead of hiring trends in tech

The competition for developers, AI specialists, cyber security talent, and data professionals remains high. Companies that understand and adapt to employment trends are more likely to attract the right talent quickly. That means streamlining interview processes, offering competitive and flexible packages, as well as upskilling opportunities. Additionally, candidates want more than just technical alignment – they want to know what the future of the role and the company looks like. Being proactive about market trends keeps your strategy aligned with what people want – and what your competitors are offering.


At Nicoll Curtin, we specialise in connecting companies with top tech professionals. With our industry expertise and global network, we can help you attract and retain the skilled individuals your business needs to succeed.

Have a question? Get in touch with us today!

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