Key Responsibilities
- Drive initiatives to increase adoption and effectiveness of conversational platforms by identifying user needs and improving functionality
- Work closely with internal stakeholders to gather feedback, refine user journeys, and enhance interaction design
- Coordinate with teams across design, technology, and operations to address gaps and optimise digital experiences
- Support awareness and adoption efforts through internal engagement sessions, campaigns, and demonstrations
- Develop user-facing communications related to updates, enhancements, or new features
- Oversee chatbot content and performance, including monitoring key metrics and identifying areas for optimisation
- Refine conversational flows to improve accuracy, clarity, and user satisfaction
- Analyse usage trends and behavioural patterns to inform improvements in design and response handling
- Ensure content consistency across digital channels, aligning with broader knowledge bases and communication templates
- Maintain documentation such as process guides, workflows, and updates to support ongoing operations
- Support additional initiatives or projects as required
Requirements
- Diploma or degree in a relevant discipline
- Relevant experience in a similar function
- Hands-on experience working with data, reporting, or digital platforms
- Familiarity with basic analytics tools (e.g. spreadsheets or reporting dashboards) and ability to interpret insights
- Understanding of conversational tools, chatbot frameworks, or digital engagement platforms
- Exposure to customer service or CRM systems is beneficial
- Experience in regulated or customer-centric industries is an advantage